Cultural Assets Group and Al Madinah Region Development Authority Announce Partnership to Advance Madinah’s Cultural and Tourism Sectors

Cultural Assets Group and Al Madinah Region Development Authority signed a strategic partnership to develop and manage a number of cultural assets, facilities, and projects in Madinah. The signing ceremony took place during the Cultural Investment Conference organized by the Ministry of Culture at King Fahad Cultural Center in Riyadh. The agreement was signed by Abdulaziz Mohammed Al-Shebil, Chief, Social and Economic Development at Al Madinah Region Development Authority, and Abdulaziz Musaed AlSulaim, Chief Executive Officer of Cultural Assets Group.

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The partnership encompasses planning, design, and operational management, in addition to developing cultural content and experiences, and introducing solutions aimed at enhancing the quality of services provided to visitors. The partnership also seeks to promote comprehensive integration, ensure the sustainability of cultural assets, and improve operational efficiency, contributing to the growth of cultural infrastructure and the enrichment of the creative ecosystem in Madinah.

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This partnership reflects the commitment of both parties to reinforce the historical and cultural significance of Madinah and strengthen its role as a leading center of civilization. Through targeted projects, it will advance the cultural and tourism sectors, promote sustainable initiatives, and align with the objectives of Saudi Vision 2030 to build a vibrant society and a thriving economy.

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About Cultural Assets Group

Cultural Assets Group is the largest privately-owned cultural and creative group in Saudi Arabia, dedicated to shaping the Kingdom’s cultural future through strategic investment, innovation, and ecosystem development. As an institutional leader, the Group builds and manages a portfolio of cultural enterprises and intellectual properties operating across a wide spectrum of the cultural and creative industry.

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Through its subsidiaries and initiatives, the Group bridges creativity and capital, driving sustainable cultural growth that aligns with the goals of Saudi Vision 2030. Its mission is to elevate the economic value of cultural and creative industries, and leave a lasting impact by designing programs and subsidiaries that build legacies.